We’re pleased to let you know that SmartPPC Ad Market Video Lessons are available now! Online education video tutorials can help administrators, advertisers and publishers to better understand UI of the SmartPPC Ad Market system. Administrator and publishers will get to know how to start selling ad placements (channels) on their websites. Advertisers will learn how to display ads on administrators’ and publishers’ websites.
If you are an Administrator SmartPPC Ad Market Video Lessons assist you to build your own ad network from scratch. You will learn how to get advertising revenue and increase traffic to your site with a lesser time.
If you are an Advertiser SmartPPC Ad Market Video Lessons assist you to create your CPM/Flat Rate or CPC ad campaigns, create ad groups, manage targeting and scheduling; teach you how to pay up in the system. With SmartPPC Ad Market advertisers will spend their money effectively and target the right audience with the help of robust reporting features.
If you are a Publisher SmartPPC Ad Market Video Lessons assist you to monetize your websites traffic and drive revenue without making any seed investments in running your own direct advertising. You’ll learn how to add your websites into SmartPPC Ad Market system, so that advertisers could display their ads on your websites. With powerful tools you will get to know how to keep track of your performance.
At the moment we’re looking forward to provide you with more lessons. SmartPPC EVO and SmartPPC Search video lessons are coming soon.
We hope these video lessons will provide you with some helpful tips to your ad business.
If you have any suggestions or ideas feel free to contact us.
Nowadays search traffic is the single most valuable form of internet traffic. Every day, millions and millions of people use different search engines to find things in Internet and face with ads links. Those little ads have turned search engines like Google and Yahoo into biggest advertising vehicles the world has ever seen. You can easily become a part of this valuable traffic by creating your own search engine with SmartPPC Search.
You may ask yourself: why would you want your own search engine? Well, there is a secret which are most search engine keep hidden that we’re going to tell you. They make money from displaying other search engines’ ads. Yes, that’s right. They don’t have their own advertisers. But they still make lots of money. And now, you can too!
There a numerous pay per click search engines that will give you their advertisers to put on your search engine, and when someone clicks on the ads from your search engine, they give you a piece of the pay per per click price. All of this is integrated right into SmartPPC Search. Simply, build your search engine using SmartPPC Search, pull their ads in, and get revenue. You can launch your search engine on its own dedicated site, or plug it into your existing site, so your users can search from there.
The basic version of SmartPPC Search supports web search, search by images and news search. For starters, there is no need to build and develop your own index and algorithms. We have that done for you! SmartPPC operates as a meta-search, using Google, Yahoo and Bing as data sources. We have also built in numerous social features, such as My Page and search comments. Think of the possibilities, you can bring together Google, Yahoo and Bing together in one mix, or create any mix you want, simply by clicking on options in SmartPPC. SmartPPC Search is built for speed: The system uses technologies that can handle millions searches daily.
The intuitive interface of SmartPPC Search administrative control panel enables you to adjust the system within minutes. Many flexible and useful settings can be easily managed.
There are several ways of mixing sponsored and organic search results. All paid ads may be displayed on the first page before organic search results. Or you can choose an alternative – output several sponsored results on every page.
SmartPPC Search can be integrated with SmartPPC EVO and SmartPPC Ad Market. Combination of SmartPPC Search with other solutions makes up a new system – search engine with advanced ad management functions. This will give you the opportunity to sell to your own advertisers directly, and include them within the mix.
In our previous post we have mentioned that our next solution after SmartPPC EVO will be affiliate management program software – SmartPPC Ad Market (please see the blog post for more details) that can help you manage the entire scope of your digital marketing program.
SmartPPC Ad Market – seemly combines tools for ads network management with full-featured portal for partners’ sites and flexible areas for advertiser buyers. The most important advantage of the system is that it allows you to generate revenue from advertisers before there are any publisher members.
Cut out the "Ad Middleman" and increase your website’s revenue without risk by combining your direct ads with Google AdSense, Yahoo! Publisher Network, Microsoft AdCenter in a single ad placement. Sooner or later, most webmasters using the typical Adsense style affiliate programs realize that their traffic is worth more than the revenue share that their ad provider gives to them. They day dream about being able to sell their ad inventory directly to those advertisers and cutting out the "Ad Middleman" who gives them the mysterious "revenue share" percentage. Most never go through with it because of the enormous costs in programming an ad management system, in addition to the fear that by simply removing their current ad provider, they will lose too much revenue while the direct ad selling process occurs.
Announcing SmartPPC EVO and SmartPPC Ad Market, The Next Evolution in Website Advertising. SmartPPC EVO is the first, cost-effective, self serve, ad serving software that allows webmasters to maximize their ad revenue by selling direct without taking the risk of losing their current revenue stream. And, it comes with all necessary and familiar tools for ad campaigns management in an easy to use online system. SmartPPC Ad Market is built on the SmartPPC EVO technology and allows every webmaster to be their own little Google.
SmartPPC Ad Market system is easy to use ad serving platform which allows earning money from three resources:
Your own advertisers – display your advertisers’ ads on any of the websites and convert your web traffic into revenue.
Integrated PPC Feeds – displayed ads from PPC Feeds let you to promote and monetize your website with Feeds revenue.
Publishers – have an opportunity to monetize their ads space and you can get revenue by integrating your advertisers ads and ads from PPC Feeds on your publishers’ websites.
There is much efficiency you’ll gain with the new SmartPPC Ad Market system: advanced targeting helps you to find your audience; serving text, static image and animated flash advertisements – brings your system’s users to make online display attractive to customers; creative optimization – allows to adjust CPC, CPM, CPA, Flat Rate campaigns to serve only the best performance; integrated reporting tools clarifies your system’s results; contextual and keyword-based advertising puts best ads forward; Up-to-date visitor security methods providing fraud clicks prevention; Friendly intuitive interface and many other useful features. SmartPPC Ad Market provides numerous benefits for your publishers, your advertisers, and for you.
Among the innovative features of this solution the unique visual editor is worth emphasizing. It lets you and your publishers to create mockups of your existing web-sites and specify placements of ads where advertisers can display their announcements. Advertisers when creating their ad campaigns can view mockups with expanding representation of all system’s web-sites, placed on those sites ads channels and their parameters. Thus web-sites’ mockups and advanced information help advertisers to choose web-sites where they want to display their ads. Undoubtedly, this visual interface helps you to attract new advertisers into your system and as a result will increase you revenue.
You can test new innovative ad serving solution right now! Follow the link to experience the power and flexibility of SmartPPC Ad Market system:
In the age of advanced Internet Technologies there are thousands of different web-sites of any content, and every day the other thousand of web-sites are appeared. Thus, arises a question: how can user find necessary information among this set of interest?! To help Internet’s users to solve this problem there are Search Engines which serve a very important role: they let users to find required information and assist web-sites’ owners to get revenue by monetizing traffic of their web-sites.
Nowadays there are great numbers of web-sites in World Wide Web which enable users to make a search thought Internet.
For several years, Orbitscripts Company has been developed search sites which are used different solutions of creating optimal search engine. In this article we decide to share our experience with you.
There are two basic methods of creating search solutions. The differences between them are the mode of collecting information, its storage and index. Let’s separately examine each solution.
Own search engine
This method assumed that you have you own search engine. Installed software of such engine collects the information from network resources (web-sites, web-pages, various files etc.) and storages this information into its database. It’s obvious that nonindexing and disordered information is useless and visitor’s search may take a long time. By having your own search engine you will be independent from anyone because everything will be concentrated in your hands – the data collections, its storage and its usage – for example, in the case if you want to create your own search site. Unfortunately, this solution as everything in our world is not without flaws, it has strict requirements to hardware and network resources. To collect the information there is a need of high-bandwidth Internet access, to storage the collected web-sites a large footprint is required and for the information indexing you will need a significant computer resources (such as processors, RAM etc.), otherwise the information won’t appear in search results. We must admit that this solution is rather expensive and not everyone can afford it. The examples of search engines which are using this method are Google, Yahoo, Ask etc.
Getting search results from other search engines
At this rate you system acts as a broker between you own visitors and other search engines. Working process of this method is rather simple: your system gets request from your visitor, then it translates the request to other search engines, receives the answer and return the answer to your visitor. The other advantage of this method is that there is no need of any significant investments of computing resources. You don’t have to pre-collect information from large amount of web-sites and then storage it on your server for further indexing. All you required is a high-bandwidth Internet access which, as matter of fact, already affords a majority of providers.
However, this solution also is not without drawbacks. As the operated data belongs to other resources your system has a reduced reliability. Data’s format which is returned from the search engine may be changed at any time that’s mean – your search become useless until you adapt your system to these changes. The request from your visitor occurs in two steps: step one – a request on your site, step two – your request on search resource and backwards, thereby the latency time for user’s response can be delay. Thus crops up another hidden drawback – your system will entirely depend on the reaction time of the search engine which resources you use. A large amount of requests to the search engine’s service can lead to unpleasant consequences – you system can be banned. Or the search resource which you are using may disappear from the Internet landscape. In both cases your system stops working.
Though, let’s not jump with conclusions. Indeed, if you build a system based only on one search recourse then there is no point to use this method. But what will be if you’ll increase the reliability of you system by using several search engines? Let’s imagine that instead of one search resource you use ten resources. Even if three of the search engines refuse your request and two of them changed the data’s format, you still have five working search engines.Thus visitor will receive search results on his request in your system. To avoid a situation when your system can be banned use caching. When a visitor makes a request to you system, you’ll reserve the request from search engine on your plate. And when there is a similar request from the other visitor (or may be from the same one), you won’t have to make second request to the remote search service, your visitor just get the previously received request from the remote server which will reduce the latency time. Therefore you will cut down the number of the requests to remote servers and increase the reliability of your system.
You may think that the additional ten resources will increase the required time to survey all ten resources which will at least tenfold augment the latency time of your system response. Partly you’re right. If search resources are inquired sequentially, then you will have to face up described above problems. Therefore we suggest to make parallel requests to search resources.
During several years our Company uses the method of parallel requests to search resources. This method has proved to be excellent. However, the solution has its own nuances. What if when using the parallel requests scheme nine sources return results for 3 seconds, and the tenth – sometimes for 2 seconds and sometimes for 9 seconds. It is obvious that if we wait for all ten sources, general latency time can reach 9 seconds, which is too long, and the cause is – tenth resource, the weakest link. Obviously, the best solution is to adjudge a certain time interval during which your system receives data from remote search resources. For our example, if the time interval is 4 seconds, requests from ten or nine resources always are getting in 4 seconds!
Below, you can see a diagram which explains differences between sequential and parallel requests schemes:
This method has indisputable advantages over own search engine method. You can provide your visitors with search results from several search engines, so your visitors don’t have to surf all search resources and obtain results from each of them separetly. By using parallel method your system will combine similar search results from different search engines into one and display meta-information where the location and the sources of the result are indicated. Such information certainly is rather interesting to the visitor than a result from single system.
Notice, how may look search results collected from several search engines:
The efficiency of this search method is higher than the separate search.
This solution calls – Metasearch. While creating your own system or choosing exciting one, notice that returned and obtained results from several search resources can be “ranked”, and further sorting can be based on the value of the “rank”. What is “rank”? “Rank” is a definite value estimated by certain functional algorithm – “ranking” which determines this value. Let’s examine one of the algorithms. Imagine that the result’s “rank” is higher the greater the amount of search resources where it was found and the higher the average of its positions in all found resources. Displayed above image introduce the processes of getting value for each obtained result and sorting returned search results according to this value. This type of search calls Ranking Metasearch.
Nowadays Internet is not only a way of sharing information, but also huge business machine by which people earn billions of dollars. The main source of revenue is advertising placed on web-sites. How to get ads for you web-site? It’s simple! Interesting that this process is similar to Metasearch. As matter of fact you need to register on servers which provide ads (Miva.com, LookSmart.com, …), then get results from defined links associated with certain keywords and display received results on you web-site. You will get revenue from ads impressions or from “clicks” on ads committed by visitors. But the point is that with every visitor’s search results and ads from several servers are displayed at once. (let’s hope he will make a “click”:-))
The general scheme of the search system of such type may look as follows:
Our Company has range of products of this type, including Ranking Metasearch. We’ve produced thousands modifications of our products which realize this type of search with the most sophisticated requirements expected of both the Metasearch and Ranking Metasearch.
To better understand the nature of this type of search, see the examples of realization Metasearch search systems:
These products combine all described above methods for the practical implementation of all the advantages of the Metasearch. In addition the Company Orbitscripts modifies the algorithm of this technology and methods of sorting and processing data according to the requirements of our customers. We’re ready to implement any wild idea into life!
Surfing the unlimited spaces of the Internet you must have seen advertisements which attract your attention at once. Such ads can look like a dynamic image of a cute kitty and when you hover a cursor over it you’ll see a pop-up ad forwarding to a pets shop.
Our company developers have created and integrated the project called «HelpfulLinks». It’s based on our SmartPPC Power software that we’ve described in our previous post - you can read about it here.
«HelpfulLinks» is a powerful advertising platform which enables its participants to make a profit:
Advertisers – have an opportunity to promote their products through the «HelpfulLinks» advertising network.
Affiliates – can earn money with ads, by using their websites as advertising areas.
Administrator – receives stable revenue from direct advertisers and feeds’ advertisers.
As «HelpfulLinks» is based on SmartPPC Power, it provides similar features and ways of earning. But in the same time is possesses a range of differences: expanded affiliates capabilities, such as specific ads types, domain parking service, etc.
Within the network’s bounds «HelpfulLinks» offers affiliates a powerful set of tools such as flexible settings, templates, editors and so on. They let affiliatea to display ads in various visual forms.
First of all we’ll review «HelpfulLinks» “menu” that is widely used on many World Wide Web’s websites.
«HelpfulLinks» “menu”is an advertising module displayed as a menu with a changable look and feel configuration. Affiliates of «HelpfulLinks» system can adjust their menus, can choose menus position – horizontal or vertical; border and content colors of advertising block; font style and font size, etc. The system provides a large directory of links related to different themes: from animals to programming. Creating a menu affiliates can choose items from various subdirectory. Thus in one «HelpfulLinks» menu there may be several links of deferent subjects. Besides menu adjustment, you can add a search box which can be customized according to the visual view of a menu.
All the settings and capabilities of «HelpfulLinks» described above enable affiliates to integrate this type of advertising on their websites without any difficulties. All they have to do is to set/choose existing advertising block and generate a code.
«HelpfulLinks» piclinks is another graphic advertising module. It’s a kind of modernized «HelpfulLinks» menu, distinguished by the image put into ad block area. Piclinks can be of two types:
Statistic Piclinks – “menu” with a constantly displaying links in the advertising block.
Dynamic Piclinks – “menu” with a link appearing only if someone hovers over an advertising block.
To create a piclink is very easy, it’s necessary to choose/make a “menu”, upload images for advertising blocks and generate a code. Intermediate visual result is displayed while affiliate is editing his piclink. Thus, only a few simple steps and a bright and unusual advertising block is ready.
«HelpfulLinks» glitters.
Modern Internet advertising innovation is “glitters” or advertising flash-modules. Glitters are text messages with various dynamic effects applied. The effect are shadow, volume, glitter, blurring, glowing and others. Often they are using as a user signature to forum messages. It’s obvious that shining inks attract visitors attention, therefore by using this kind of advertising your website will look dynamic and have attractive look.
«HelpfulLinks» Parking Domain is a service which lets affiliates to earn money by parking their domains. The idea of «HelpfulLinks» Parking Domain is that affiliate can make money from his domains even if he doesn’t have a real website.
To do this, affiliate just needs to create a parking page using default templates in the system, select pallet and theme for his page, the advertising context and hook this page to one or several domains.
Thus, without any experience of creating websites affiliates can earn money from advertising with all parked domains which were hooked to the parking page.
Administrator of «HelpfulLinks» system plays an important role. He manages content of the system, for example defines menus and piclinks for parking domains; creates thematic categories and so on.
Nowadays affiliate marketing as a type of Internet marketing is going forward at a steady gait. Amazing that selling information via Internet is a very profitable business. Even a third year student from a common university can start his own business by affiliate marketing. Thus usage of «HelpfulLinks» unusual ad types, such as menus, piclinks and glitters, is a very popular nowadays.
You can test the system as an advertiser or as an affiliate on HelpfulLinks.com.
SmatPPC Power – popular PPC Search Engine software containing functions of advertising agency, advertisements exchange platform and affiliate network.
A great many of people is interested in raising money in the Internet. That’s way today we’ll tell how to earn money using one of our products – SmartPPC Power.
For a start, we’ll begin with a few words about the software and its main advantages:
After buying SmartPPC Power you’ll get a turn-key search website.
The most important advantage is the opportunity to make money on displaying ads in search results and on affiliates’ websites.
The system interface is understandable and easy-to-use. You’ll save your time on studying technical documentation.
Plus, the modularity of SmartPPC Power gives a chance to expand its functionality by the additional plug-ins. All existing plug-ins can be reviewed on our website in the section SmartPPC Power Plug-ins.
You get a search site where organic results are obtained from the most popular search engines: Google, Yahoo, Bing, Altavista, Ask etc.
Having basic HTML knowledge you can even develop and integrate graphic design into the system, as one of our customers did:
To change graphic design of your website you can use the integrated templates editor.
So, SmartPPC Power enables its owner to embed any design idea.
Now let’s switch over to the most important part of our post – earning money using SmartPPC Power.
In SmartPPC Power you have two revenue sources: your own advertisers and advertisers provided by feeds.
In the age of advanced Internet technologies a large number of advertisers invest their money into online ads because the efficiency of this method is verified and confirmed. Advertisers’ ads can be displayed both on your search site and on publishers’ sites. So, if the visitor clicks on an ad displayed your website (“own clicks”), you’ll get the full profit amount. But if a visitor clicks on an ad located on publishers’ site (“publishers clicks”), you’ll share a certain percent of click price.
Ideally, you’ll receive revenue from “own” and “publishers” clicks. The priority of ad displaying is determined by cost per click: the higher the price the higher the probability that somebody will click on this ad.
Using SmartPPC Power your advertisers can manage their ads and view statistics information. They can detect the most profitable ads and control their cash flows.
The other source of revenue is XML feeds. In the case when there are no registered advertisers in your system, feeds substitute advertisers. So ad places on your website won’t be empty, but filled up with feeds’ ads meeting a search request. When your visitors click on feeds ads, you get paid by feeds a certain percent.
Affiliates. SmartPPC Power supports affiliate program, whereby your affiliates can monetize their traffic. Your affiliates can display the following elements on their sites:
Text Link
Search boxes that will move publisher’s visitor to your site, when he makes a search.
Javascript Search Boxes – in this case, the search results of your publisher’s visitor will be displayed on your publisher’s site.
JavaScript Feed Ad
Publishers can set key words in the system and get an ad’s block (Feeds ads) that will meets with the content of key words.
XML Feeds
SmartPPC Power enables affiliates to receive search results in a flexible format – XML. While using javascript format affiliates can choose look and feel of ad block from range of available settings only, using XML format they can design their ad blocks look and feel without any restrictions.
Download Search Engine
Affiliates have an opportunity to download their own mini Search Engine which will make search through SmartPPC Power XML feed. After downloading a search engine affiliates get two pages with a default design:
search_body.html – search form
result_link.html – search results
Portal Pages
Portal Pages plug-in lets affiliate to create his own mini portal. In the control panel affiliate can either create his own HTML code of a portal page or if he is not good in HTML he may use the default templates. Page created by affiliate will have a fixed URL. This URL can be used by affiliate on other sites and catalogues as a landing page.
So, affiliate can create his own portal easily. And he will get a commission from visitors searches and clicks. In addition, popularity of his sites will grow bringing him more profit.
Context Ads
Context Ads plug-in gives affiliate an ability to show ads relevant to page content. Affiliate generates a script in the system and puts this script into his sites’ code. Integrated script analyzes affiliate’s site and displays ads matching site subject.
Dynamic Banners Feed
Affiliate assigns a title to a banner, defines keywords fo r ads, then gets generated javascript and pastes this script into his sites. The difference between usual ads blocks and banner is that banners content is dynamic.
SmartText
SmartText plug-in is similar to Context ads plug-in and is intended for relevant ads displaying. It’s suitable to be used on pages containing much text such as forums. Having found a keyword defined by affiliate in his control panel, SmartText compares it with ads base. All found words are highlighted with precise color (underline and etc.), and if a visitor hovers a mouse cursor over such keyword he will see a pop-up ad matching this keyword.
When a visitor clicks on these ads, he will be taken to the advertiser’s site, and the affiliate will get some money for this click.
Co-Brand
When a visitor is taken from affiliate’s site to search results page of SmartPPC Power there is a sharp change in the design. To avoid this SmartPPC Power has Co-Brand.
Co-Brand allows affiliate to change the design of SmartPPC Power search page to the design which will match his site design. It’s obvious that this custom design will be shown to visitors only when they make a search from affiliate’s sites.
Parking Domain
Parking Domain gives affiliates an ability to receive the full-fledged PPC system, when they register/park their domain name on administrator’s IP address.
Affiliate will receive a commission from each click made from his domain.
Creation of the main and search pages design is made by the analogy with Co-Brand. For all registered in thy system domains affiliate can set custom design.
Dynamic Portal
Dynamic Portal plug-in allows administrator to display dynamic content on his site. Dynamic portal enables administrator to create a set of categories which will be assigned to defined words and phrases.
For example, a visitor of affiliate’s site can see a page with “animals” categories – vermigrade, fishes, dogs and etc. And after visitor refreshes the page, the content of categories will change.
Created portal can be used by affiliates as index page which their visitors will enter coming to their sites.
Toolbar
The toolbar expands functionality of affiliate’s system and simplifies access to system’s settings.
Toolbar simplifies making search through SmartPPC Power. Administrator and affiliates can put a link for toolbar downloading. And their sites visitors will be able to download it and to use in their browsers.
Thereby, the system is a quite simple – advertisers pay for each click, feeds pay you a certain commission for each click. You have stable revenue and help your publishers to earn.
A site serving advertisements is like a real business. To make it profitable you should make efforts and some investments.
Leave a comment and we’ll be glad to share our experience with you.
As we mentioned in our previous post, besides developing our own software which is the main company activity, we create various custom projects. Today we’d like to cover one of such projects that is notable for a number of innovative solutions.
A new search-informational portal Bravica.ru has recently become available for Russian Internet users. Our engineers team spent about a year developing this project to create an attractive portal for network visitors. The system is built on the basis of our search engine software SmartPPC Power. During the realization process we have integrated some advanced third-party products, and at the same time we used our own unique solutions which have no analogs in Russian network.
According to requests of our customer we have implemented a large amount of web-services that are especially demanded nowadays. The main services are: Mail, Directory, News, Weather, Social Network, Maps, Horoscopes, Slide Shows, Advertisements, Resorts and Hosting.
We’ve integrated over 600 external resources to get data for the Search and News sections. To make a convenient interface we’ve applied MVC frameworks. Some modules were written in low-level programming languages to provide parallel processing and receiving data from a large number of sources.
Mediabox and the Visual search are the key features of the portal.
Mediabox is a kind of mobile window that contains a number of different boxes. Using this boxes visitors of Bravica.ru can watch more than 50 TV channels, listen to more than 50 radio stations, listen to mp3 songs found via mp3 search, watch video from their computers, read TV guides, horoscopes, event’s calendars, posters, learn currency exchange rates, news and stock quotes.
Mediabox can be moved to any desired place of browser window. Another advantage is that while surfing the different portal pages the transmission inside the Mediabox won’t be aborted. Therefore the visitors are able watch a movie or listen to music and explore sections of Bravica.ru simultaneously. Using flexible configuration of the Mediabox visitors may place necessary boxes in needed order, change volume and view of information loaded. For example, they can specify a city for Weather and Poster boxes, choose a zodiac sign for the horoscope box, select the desired currency and shares, hide unnecessary boxes and open important ones.
Visual search is another significant feature of Bravica.ru. On the main page of the portal there are results of many search types – Web, Images, MP3, News, Video, Reports, Torrents, Software, Jobs, Blogs, Books, Products, Encyclopedias, FTP. More than 100 resources were built in the search module of the system. While developing the system we paid a great attention to visitor’s convenience in information presentation, to the ability of setting up and placing the search boxes, the number of results in each block. We’ve integrated many sorts of social features into the portal. Visitors can share their opinions, rate search results, add sites to any social bookmark service, and view comments of other visitors and sites with similar content.
We are sure that the portal possessing such extensive features will surely take a significant place among search-information resources.
Today we’d like to introduce a short review of our new software – SmartPPC EVO. Our main goal was to provide an opportunity for all website owners to earn ad revenue by delivering and managing advertisements on their sites. Our developers have applied maximal effort to make it understandable and easy-to-use.
The system used in SmartPPC EVO is unique and possesses such qualities as integration and scaling. And today we may say with confidence that the basic component of the SmartPPC EVO is tested and appears to be reliable solution for advertising.
We’ve spent a long time, to make our product satisfy all standards of software creation such as requirements gathering, business modeling, design, programming and testing. We’ve achieved high quality of the software because on each development stage we’ve done quality control that fits ISO standards.
During the development robust and advanced frameworks were used. To make interfaces up-to-date our engineers widely applied object-oriented approach. In the same time, to ensure high performance and efficiency some modules were realized by low-level programming languages. Thanks to the newest technologies used in the system we’re convinced will be in demand during a long time period.
You don’t have to be a genius to start online business and earn money. Want your business to grow up? With the SmartPPC EVO you can easily make money by combing direct ad space sales to your own advertisers with getting ads from XML and JavaScript feeds.
Expanding system functional can be made by additional modules. The modularity principle used for SmartPPC EVO allows its owner to add and use necessary extensions from the list of available ones. Today we have 12 modules ready. We are working tirelessly to reach the total number of modules of 100.
6 independent solutions are planned to be released on SmartPPC EVO basis: Ad Serving, Ad Marketplace, Ad Agency, Search Solution, Directory Solution, Parking Domain Solution. Let’s briefly overview each the solutions:
Ad Serving enables sites owner to manage advertising from third-party sources and from his own advertisers on his sites.
Ad Marketplace will allow you to create a network for selling ads, some kind of “Market of advertising”, where advertisers and publishers (site owners) will find each other.
Ad Agency will give you a chance to create your own ad agency’s site that contains full functionality of the second solution (Ad Marketplace) and, in addition, CPA program, tracking and affiliate marketing.
Search Solution will be a meta-search portal with ad serving features. It’ll include a wide range of social functions such as comments, ratings, toolbar, and creation of adjustable personal pages.
Directory Solution – will allow to build directory of ads for any sphere with the possibility to display paid advertisements. This solution can be used for online real estate agency, car or software selling portal, etc.
And finally, the last one – Parking Domain Solution will give you an opportunity to make a service of domains parking, where owners will be able to manage ads on parked domains.
Each of the 6 standard solutions is a set of certain modules and extensions. That’s why if a system owner wants he can create a custom unique solution buying only necessary modules for his own needs and his business goals. No doubt, you won’t manage to find any analogues among ad management systems.
Interested? Ad Serving solution is already finished and you can try how it works here.
Ad Marketplace and Search solutions will come next.
If you’ve some other questions, feel yourself free to contact us or leave your feedback in the comments.